Fishing the Good Fight is a non-profit that believes experiences in nature are an important part of caring for one’s mental health. Less than 20% of men struggling with mental illness and/or substance abuse are receiving professional support. The combination of a healthy, therapeutic outlet, talk therapy, and a strong community will lead to mental well-being.

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For this project, I designed the website and all branding (since 2020, updates to the website have been made and it may not look exactly like I had originally intended), web copy (same goes for copy, some of this has changed since 2020), and much of the marketing and design work.